How to Build a Network That Actually Closes Deals | Joe Santaularia episode artwork

EPISODE · May 7, 2026 · 17 MIN

How to Build a Network That Actually Closes Deals | Joe Santaularia

from Inside Marketing with MarketSurge · host Reed Hansen

🚀 Ready to grow smarter, faster, and louder?In this episode of Inside Marketing with MarketSurge, Reed Hansen sits down with Joe Santaularia, EVP & Director of Strategic Investor Relationships at Bradford, to break down how real networking actually drives revenue — and why most people are doing it completely wrong.With millions of square feet in deals closed and a powerful ecosystem of commercial real estate, supply chain, and 3PL partnerships, Joe shares how he built a network that doesn’t just connect people… it creates opportunities.If you’re relying on referrals, attending events, and still not seeing results — this episode will change how you think about relationships in business.💡 What You’ll Learn:• Why most networking strategies fail (and how to fix them)• How to build a high-performance network that generates deals• The concept of “network multipliers” and why they matter• How to identify high vs low-value connections quickly• Why collaboration beats competition in scaling faster👉 Key Highlights:✅ Networking isn’t about collecting contacts — it’s about building ecosystems✅ The best relationships create mutual opportunity, not just introductions✅ Niche networks outperform broad ones when done right✅ Character matters more than credentials when building partnerships✅ Your network should function like a supply chain — not a contact list📈 At MarketSurge, we help you turn tools into systems — and systems into growth.If you want automation that feels personal and performs like a team of 10, you’re in the right place.🧠 Connect with Joe Santaularia:📧 Email: [email protected]🔗 LinkedIn: https://www.linkedin.com/in/joe-santaularia-529bb015/🧠 Want to talk strategy or see it in action?🎯 Book your 15-minute Value or Free Coffee Call:https://link.marketsurge.io/widget/bookings/15minutevalueorfreecoffee🔗 Useful Links🌐 Website: https://marketsurge.io📘 Facebook Page: https://www.facebook.com/profile.php?id=100035121171654💼 LinkedIn: https://www.linkedin.com/company/marketsurgeio🐦 X / Twitter: https://x.com/marketsurging🎙️ Podcast: https://marketsurge.transistor.fm/Inside Marketing with MarketSurge — where growth happens loudly, smartly, and without the fluff.

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How to Build a Network That Actually Closes Deals | Joe Santaularia

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