EPISODE · Aug 9, 2025 · 8 MIN
How to build a online tribe of raving fans
from How to Make Partner Podcast · host Heather Townsend
Do you want to build a large, engaged following on social media but don't know where to start? Have you ever wondered how some people manage to build a tribe that feeds them work for years?Building a profile and a following is a key part of winning your own clients and making a Business Case for partnership. You can’t just be a great technician anymore, you need to be known for what you do. In this episode of the How to Make Partner podcast, I share the deliberate playbook I’ve used time and time again to grow a powerful online tribe.Listen to this episode to discover:- Why you must start with your ‘Why’ or you will not have the motivation to continue when things get tough. - The secret to branding on social media: people like people, so your brand should be you first, and your professional expertise second. - How to choose your narrative by being authentic and vulnerable, while still maintaining clear red lines about what you won't share. - Why you cannot dabble, and must commit to engaging regularly on your chosen platform, even when it feels like a grind. - The importance of putting your best stuff out there for free to build trust and drive growth. Tune in to find out how to turn your expertise into a powerful and engaged online following.About Progress To Partner Academy: On-demand career help and guidanceYou have to drive your career forwards. Your firm wouldn't do that for you.Stop waiting to be noticed for career development courses by your firm.Make the firm notice you! You will get the skills and knowledge about what the partners are really looking for when you join our Progress to Partner Academy.Join our Progress To Partner Academy - https://www.howtomakepartner.com/get-progress-to-partner/ and use the code PODCAST10 to get 10% off 12 months of premium annual membership.Links:Take our How To Go From Coffees To Instructions course: https://subscribe.howtomakepartner.com/coffees-to-instructions/Take our Go-To Expert Course: https://subscribe.howtomakepartner.com/gotoexpert-course/Complete our FREE Partnership Readiness Assessment - https://careerprogressionreadiness.scoreapp.com to see where you have gaps in your own development - you'll get a personalised report with actions for what progress your career forwardConnect with me on LinkedIn - https://www.linkedin.com/in/heathertownsend/Join our Progress To Partner Academy - https://www.howtomakepartner.com/get-progress-to-partner/ and use the code PODCAST10 to get 10% off 12 months of premium annual membership.Buy your copy of Poised for Partnership - https://amzn.to/3ETEYk3Buy your copy of How To Make Partner And Still Have A Life - https://amzn.to/4iLxugMBuy your copy of The Go To Expert - https://amzn.to/3HGPYlPBuy your copy of The Financial Times Guide To Business Networking - https://amzn.to/406QPma Get full access to How to Make Partner at howtomakepartner.substack.com/subscribe
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How to build a online tribe of raving fans
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