How to Build a Profitable Brewery Membership Program episode artwork

EPISODE · Nov 13, 2025 · 1H

How to Build a Profitable Brewery Membership Program

from Craft Brewery Financial Training Podcast · host Craft Brewery Financial Training Podcast

In today's podcast, Ross Stensrud from Tapwyse shares how craft breweries turn memberships, flash rewards, and push messages into recurring revenue and reliable taproom traffic. Real data from 100+ brewery apps shows why monthly loyalty programs outperform annuals and how simple offers can drive measurable visits.Key Takeaways  • Monthly memberships outperform annuals for recurring revenue • The $1 weekly beer case study • How to use flash rewards to move slow inventory fast • $5 locals program for weekday demand shaping - loyalty programs go beyond beer • How to leverage push messages: High read and engagement ratesDon't forget to sign up for the Craft Brewery Financial Training weekly newsletter. Financial intel delivered straight to your inbox!Today’s episode is brought to you by BevCap. At Beer Business Finance, we talk a lot about installing systems that improve profitability and health insurance should be no exception. BevCap helps beverage companies apply the same discipline they use across the rest of the P&L to employee benefits, helping create smarter plans, more visibility into costs, and significant savings over time. To learn more visit BevCapManagement.com. Ready to transform financial results in your beer business? Learn more about the Beer Business Finance Association, a network of owners and managers working together to build more profitable companies. 

Episode metadata supplied by the publisher feed · Published Nov 13, 2025

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In today's podcast, Ross Stensrud from Tapwyse shares how craft breweries turn memberships, flash rewards, and push messages into recurring revenue and reliable taproom traffic. Real data from 100+ brewery apps shows why monthly loyalty programs outperform annuals and how simple offers can drive measurable visits. Key Takeaways • Monthly memberships outperform annuals for recurring revenue • The $1 weekly beer case study • How to use flash rewards to move slow i...

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How to Build a Profitable Brewery Membership Program

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