How to build an online presence that finds your people and fits you episode artwork

EPISODE · May 21, 2026 · 12 MIN

How to build an online presence that finds your people and fits you

from The Quietly Disruptive Business · host Becky Benfield-Humberstone

Before you even think about what to post and which platform to post it on, there are three questions you need to ask first, and most founders skip all of them.This episode gets practical as we work to figure out what your version of a consistent online presence actually looks like, one that feels natural, sustainable, and uniquely yours rather than a cookie-cutter performance you have to keep up.In this episode, you'll hear:The three questions to ask before you create a single piece of content, including the one most founders never think aboutWhy finding content you enjoy creating matters more than any posting strategy, and how that ease and flow comes through in everything you put outThe reframe that changes everything: swapping consistency for rhythm and what that shift makes possibleHow to build your own recipe for presence — your platforms, your content, your frequency — that works for you and is sustainable enough to keep goingThe big takeaway: Your presence doesn't have to be loud to be noticed. The right people will find you, and your job is simply to keep the signal lit saying "I'm here, I'm doing my thing, and I'm here when you need me."Until next time, stay quietly disruptive.###Ready to go further? Sign the pact and join the Quietly Disruptive movement. It's free and takes seconds.Sign the Pact and every week you'll receive Field Notes, my weekly letter where I share what the Quietly Disruptive path really looks like behind-the-scenes. You'll also receive exclusive invitations to workshops, in-person meetups, and experiences you won't find anywhere else.Link: https://www.beckybenfieldhumberstone.com/signthepactRead my story of how I became a Quietly Disruptive business coach, which involves over twenty-five years of building businesses and model horses (#notatypo).Link: https://www.beckybenfieldhumberstone.com

Before you even think about what to post and which platform to post it on, there are three questions you need to ask first, and most founders skip all of them. This episode gets practical as we work to figure out what your version of a consistent online presence actually looks like, one that feels natural, sustainable, and uniquely yours rather than a cookie-cutter performance you have to keep up. In this episode, you'll hear: The three questions to ask before you create a single piece of co...

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How to build an online presence that finds your people and fits you

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This episode was published on May 21, 2026.

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Before you even think about what to post and which platform to post it on, there are three questions you need to ask first, and most founders skip all of them.This episode gets practical as we work to figure out what your version of a consistent...

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