How to build (and kill) brand image - Didn't See It Comin...

What this episode covers

With the recent release of the Gustavson Brand Trust Index, I was invited on CFAX talk radio to chat about how to build brand image - and how to destroy it. Join host Mark Brennae and myself as we discuss the Gustavson Index, Edelman's Global Trust Barometer, and the rapidly morphing world of brands.

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Frequently Asked Questions

How long is this episode of Didn't See It Coming with Marc Stoiber?

This episode is 18 minutes long.

When was this Didn't See It Coming with Marc Stoiber episode published?

This episode was published on October 17, 2016.

What is this episode about?

With the recent release of the Gustavson Brand Trust Index, I was invited on CFAX talk radio to chat about how to build brand image - and how to destroy it. Join host Mark Brennae and myself as we discuss the Gustavson Index, Edelman's Global Trust...

Can I download this Didn't See It Coming with Marc Stoiber episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.