How to Build Authority in Your Business Through Books and Social Media

On this show, I talked with Stephanie Chandler about how to build authority in your business by writing a book, blogging, and using social media. We discussed how anyone can write a book relating to their business or target audience, as it opens up many promotional opportunities that might otherwise not be available. We discussed the value of using Facebook, Twitter, and LinkedIn and how these tools can be used to get more attention for you and your business.