How to build, position, and scale a trust-based B2B company, with SeedLegals' Anthony Rose | 006

from Flipping the Playbook · host SALT.agency

In this episode of Flipping the Playbook, Reza Moaiandin sits down with Anthony Rose, co-founder of SeedLegals and creator of BBC iPlayer, to explore how one of the most complex and opaque processes in business — fundraising — has been fundamentally rethought.From simplifying legal complexity to building trust at scale, this conversation is a masterclass in identifying broken systems and rebuilding them around clarity, speed, and user needs.Follow Anthony on LinkedIn: https://www.linkedin.com/in/anrose/Please like, subscribe and share this podcast.

Episode metadata supplied by the publisher feed · Published Mar 23, 2026

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How to build, position, and scale a trust-based B2B company, with SeedLegals' Anthony Rose | 006

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