How To Build Your Email List

Welcome to Episode 6 of Season 1 – Create A Valuable Freebie

Season 1 of the podcast is all about how you can start your first profitable online business. This season draws its shows from the free downloadable resource 'The 13 Steps to Creating Your First Profitable Online Business.'

In todays show we cover how you can build your email list by creating a valuable freebie (also known as a lead magnet or opt-in).

In the last show we looked at how list building is the life-blood of your business. But how do you go about building your list of emails?

You earn emails by giving something of value and then continuing to invest in them.

5 Tips To Creating Effective Freebies / Opt-Ins / Lead Magnets:

1. Make it specific to your target market.
2. Provide results ahead of time.
3. Make it east to consume (PDF should be 1-3 pages, Audio should be under 10 minutes and Video should be 3-5 minutes)
4. Make sure it looks good.
   • Canva for doing the design work yourself
   • Fiverr for cheap work from $5+ (please note that this is an affiliate link where I get a small kick back)
   • 99 Designs for great work (please note that this is an affiliate link where I get a small kick back)
5. Include a call to action

Freebie / Opt-in / Lead Magnet Formats:

• Video (the camera on your phone is all you need!)
• Audio (podcast, MP3)
• Written

Example Ideas For Your Freebies / Opt-ins / Lead Magnets:

• Video Tutorials & How-to's
• Video / Audio Interviews
• Video / Audio of your story / journey
• Cheat Sheets
• Check Lists
• Templates
• Systems
• Discounts
• Access to you (check out my special access offer HERE)

I look forward to reading your questions and comments!

Make sure to subscribe to the podcast so you don't miss any further episodes. Our next show will be on 'Setting Up Your Email Marketing Service'.

Show Sponsor:

This show is brought to you by my coaching program: Business Success Foundations.

This is an 8 week coaching program that covers all the essentials so you can start your first profitable online business.

Stop dreaming about being your own boss and design the life you love by getting your online business off the ground!

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It's simple, it takes only 2 minutes and I even have a tutorial for you HERE.

Not only will you earn good karma points, but you'll be helping others just like you to find this valuable resource. Not to mention, you'll be providing me with motivation to keep creating great content for you.