How To Choose Evocative Titles for your Book (Lessons from Malcolm Gladwell - Part Two)

Choosing the title of a book seems to be an almost impossible task. Is there a method or science behind a title that works vs. a title that's just "meh?" And interestingly, when does a "meh" title work just fine. We go deep, but not too deep into how to create evocative titles. If you've ever struggled with a title, here's a system that will work almost every single time.

Episode metadata supplied by the publisher feed · Published Jun 16, 2018

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How To Choose Evocative Titles for your Book (Lessons from Malcolm Gladwell - Part Two)

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