How to Clearly Communicate What You Do So People Actually Hire You episode artwork

EPISODE · Apr 7, 2026 · 15 MIN

How to Clearly Communicate What You Do So People Actually Hire You

from Earn Your Happy · host Lori Harder | YAP Media

Do people actually understand what you do, or are you losing opportunities because your message isn’t clear? In this episode, Chris and I break down why high level entrepreneurs struggle to communicate their value and how it’s quietly costing them clients, referrals, and growth. We share what we saw inside our Elite Mastermind with 7 and 8-figure business owners, and the 2 biggest gaps holding them back. We also give you a simple fill-in-the-blank formula that can instantly upgrade how you talk about your business. Get ready to simplify your message and own your expertise. Check out our Sponsors: Granola - Granola is an AI-powered notepad built for the way real people actually meet. Get three months free at http://granola.ai/earn. Shopify - Try the ecommerce platform I trust for Glōci, Sign up for your $1/month trial period at http://Shopify.com/happy Indeed - Spend less time searching, and more time actually interviewing candidates who check all your boxes. Indeed is giving Earn Your Happy listeners a $75 SPONSORED JOB CREDIT to help get your job the premium status it deserves. Just go to http://Indeed.com/podcast right now and support our show by saying you heard about Indeed on Earn Your Happy. Rella - Rella is a project management platform built specifically for social media managers and teams. Go to http://getrella.com and use code EARN for 10% off your first three months or annual plan. HIGHLIGHTS Why unclear messaging is costing you opportunities. The “clear, not cute” rule that makes you easier to refer and hire. Why high earners still struggle to explain what they do. The decision that separates people who get chosen from those who don’t Lessons from Mel Robbins and Vivian Tu on the power of repetitive branding. The sentence that can instantly clarify your business. What happens when you don’t position yourself as the expert. RESOURCES Apply for the Elite Entrepreneur Mastermind HERE! Get on the waitlist for Mentor Collective Mastermind HERE! Try glōci for 40% off your first order with code HAPPY at checkout - head to getgloci.com FOLLOW Follow me: @loriharder Follow Chris: @chriswharder Follow glōci: @getgloci

Do people actually understand what you do, or are you losing opportunities because your message isn’t clear? In this episode, Chris and I break down why high level entrepreneurs struggle to communicate their value and how it’s quietly costing them clients, referrals, and growth. We share what we saw inside our Elite Mastermind with 7 and 8-figure business owners, and the 2 biggest gaps holding them back. We also give you a simple fill-in-the-blank formula that can instantly upgrade how you talk about your business. Get ready to simplify your message and own your expertise. Check out our Sponsors: Granola - Granola is an AI-powered notepad built for the way real people actually meet. Get three months free at http://granola.ai/earn. Shopify - Try the ecommerce platform I trust for Glōci, Sign up for your $1/month trial period at http://Shopify.com/happy Indeed - Spend less time searching, and more time actually interviewing candidates who check all your boxes. Indeed is giving Earn Your Happy listeners a $75 SPONSORED JOB CREDIT to help get your job the premium status it deserves. Just go to http://Indeed.com/podcast right now and support our show by saying you heard about Indeed on Earn Your Happy. Rella - Rella is a project management platform built specifically for social media managers and teams. Go to http://getrella.com and use code EARN for 10% off your first three months or annual plan. HIGHLIGHTS Why unclear messaging is costing you opportunities. The “clear, not cute” rule that makes you easier to refer and hire. Why high earners still struggle to explain what they do. The decision that separates people who get chosen from those who don’t Lessons from Mel Robbins and Vivian Tu on the power of repetitive branding. The sentence that can instantly clarify your business. What happens when you don’t position yourself as the expert. RESOURCES Apply for the Elite Entrepreneur Mastermind HERE! Get on the waitlist for Mentor Collective Mastermind HERE! Try glōci for 40% off your first order with code HAPPY at checkout - head to getgloci.com FOLLOW Follow me: @loriharder Follow Chris: @chriswharder Follow glōci: @getgloci

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This episode is 15 minutes long.

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This episode was published on April 7, 2026.

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Do people actually understand what you do, or are you losing opportunities because your message isn’t clear? In this episode, Chris and I break down why high level entrepreneurs struggle to communicate their value and how it’s quietly costing them...

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