How to collaborate with Customers to achieve Sustainability Goals and Company Growth

In this episode Daniel Schmid, Chief Sustainability Officer at SAP discusses with working together with customers to fulfill their purpose and sustainability ambitions. Sustainability is for SAP a critical component in connecting with their  customer base. The input and needs of customers integrating sustainability into their business and achieving full visibility of their performance in turn informs the priorities of product development for SAP. Daniel describes the internal processes aligning with sales and other departments using their own achievements as exemplifiers for joint customer interaction.