How to Create a Custom Segment to Target Competitor Websites on Google Ads episode artwork

EPISODE · May 20, 2025 · 3 MIN

How to Create a Custom Segment to Target Competitor Websites on Google Ads

from Growth Vertical · host Neil Patel

This tutorial will walk you through the exact process of creating custom segments on Google Ads to target users who visit your competitors' websites. Learn how to set up competitive targeting for B2B SaaS and Software startups in less than 5 minutes with this step-by-step guide.In this Google Ads custom segment tutorial, you'll discover:- How to navigate Google Ads custom audience settings- Creating segments specifically targeting competitor website visitorsPerfect for SaaS founders and marketers who want to leverage competitive targeting to win over prospects already researching solutions in your space. This tutorial was created after some requests from a previous in-depth tutorial on how to target competitor traffic to bring users to your website.🚀🎧-------------------------------------------------📳 Follow this Podcast and Subscribe to the Growth Vertical YT channel for Tutorials.RESOURCES:🌍 Are you a SaaS founder looking to accelerate growth, book a Growth Strategy Session.LET'S CONNECT:🐦 Twitter - ⁠⁠https://twitter.com/Neil_992⁠⁠📸 Instagram - ⁠⁠https://www.instagram.com/neilp_992👔 LinkedIn - ⁠https://www.linkedin.com/in/neilpatel992/My name's Neil Patel and I'm an IT guy turned growth marketer & host of the Growth Vertical podcast. This is a podcast to inspire people to reach the next vertical point of their journey. I'll be sitting down to share growth marketing and personal growth experience to help people grow themselves, their careers and their businesses. growthvertical.com

Episode metadata supplied by the publisher feed · Published May 20, 2025

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How to Create a Custom Segment to Target Competitor Websites on Google Ads

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