How to create a transformative personal brand
Episode 72 of the Didn't See It Coming with Marc Stoiber podcast, hosted by Marc Stoiber, titled "How to create a transformative personal brand" was published on November 22, 2020 and runs 71 minutes.
November 22, 2020 ·71m · Didn't See It Coming with Marc Stoiber
Episode Description
'Personal brand' is an overused, increasingly meaningless term. What it should stand for is clarity in who you are, and what you stand for. But it has been co-opted by the get-rich-quick-self-help crowd, and devolved into little more than superficialities - what you wear and who you hang out with.
So it was with a cynical eye that I opened an email from my friend Mark Busse, asking me to take a look at his personal brand document.
The document floored me. It was an intensely personal exploration into every facet of Mark's personality, both i...
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