How to Create Dashboards to Measure Your Marketing Performance

from AI Marketing · host Mark Fidelman

Learning how to Listen to data (ie, getting better at understanding how our marketing is performing by measuring for the conversation we're having with the market) is one of the hottest topics today. Join Mark Fidelman and Chris Mercer as they do a deep dive into Marketing analytics BIO Chris "Mercer" Mercer, co-founder of MeasurementMarketing.io, is a sought after measurement marketing expert and has been helping marketers, marketing teams, and agencies, plan out what's important to measure in their marketing, build measurement systems (using Google Tag Manager and Google Analytics), create actionable dashboard reports, and finally use those reports to forecast and optimize their marketing results. In short, Mercer helps marketers know, trust, and grow their numbers. Want to work with Fanatics Media, HTTP://www.fanaticsmedia.com

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This episode was published on July 29, 2021.

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