How To Create Evergreen Profits with Matt Wolfe and Joe Fier

We’ve all been taught to go to school, go to college, get a good job, save money, and then retire and live on what you’ve managed to save. That doesn’t sound very promising, doesn’t it? Even worse is starting a business out of college or while having a 9 to 5 job, and finding yourself working 60-80 hours per week!  Matt Wolfe and Joe Fier got out of that cycle nearly ten years ago. They are the founders of Evergreen Profits, a company that specializes in content marketing strategies for established businesses. In this episode, they share some content marketing hacks and the secrets to creating evergreen profits because, after all, your business should provide you with income streams, not a job.Some topics that were discussed include:Matt & Joe’s background and their respective careers in Marketing and Entrepreneurship.How they built and shut down their agencyThe KEY reason they promote affiliate products – This Reason made their income skyrocket!The ups and downs of having an agency in dealing with clientsHow to create a bigger bang for your buckWhy they LOVE affiliate promotionsWhy it is important to fire clientsWhat is EGP letter and the reason for discontinuing itFiguring out and surviving the bloodbath zone in the businessOperating on a higher level to take off stress on your backSome tips on how to retain customers in your businessBeing and operating on the right side of Pareto’s principle...aka the 80/20 ruleThe powerful concept of omnipresence – “Once you get it, you’ll never get rid of it”Some growth tools they use in retargetingTheir secret sauce in creating contentWhat types of contents that get more opt in ratesStrategies on in-depth content marketing  Their podcast process which is basically HANDS OFF after recordingTheir 5 sources of traffic for their businessThe North Star concept and why it mattersBeing Significantly successful vs Successfully significant in lifeLearn more about Matt and Joe and get the full shownotes at https://baconwrappedbusiness.com/evergreenprofits/Love the show? Subscribe, rate, review, and share!Here’s How »Join the Bacon Wrapped Business Community today:Bacon Wrapped Business on FacebookBrad Costanzo on FacebookBrad Costanzo on LinkedInBrad Costanzo on YouTubeBrad Costanzo on Twitter This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit bradcostanzo.substack.com