How to Create the Perfect Google Ads Account Structure with Shri Kanase

from eCommerce MasterPlan · host Chloë Thomas

Shri Kanase is the founder of Yoru Marketing, where he and his team run Google Ads and YouTube Ads for some of the biggest eCommerce brands in the world, and have helped 100s of brands scale. In fact… Yoru Marketing is one of the fastest growing and top rated Google Ads PPC Marketing Agencies in the USA because they’re all about your results.Hit PLAY to hear:Why account structure mattersAll about the TPS approachProduct feed optimisationThe importance of conversion trackingHow to deal with seasonal changesKey timestamps to dive straight in:[05:31] Success in Google Ads relies on strategic structure.[07:38] Optimized product feed crucial for ad success.[12:23] Focus on high-buying intent for successful campaigns.[15:09] Test, separate, scale: optimize profitable product campaigns.[17:22] Focus on training algorithm for right audience.[19:50] Classify products by different life cycle stages.[23:02] Customize strategies based on performance and needs.[27:03] Listen to Shri’s Top Tips!Full episode notes here: https://ecmp.info/515 Episode sponsored by Yoru Marketing. Apply for your Free Google Ads Audit >> https://yorumarketing.com..This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/--- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsorAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

What this episode covers

Shri Kanase is the founder of Yoru Marketing, where he and his team run Google Ads and YouTube Ads for some of the biggest eCommerce brands in the world, and have helped 100s of brands scale. In fact… Yoru Marketing is one of the fastest growing and top rated Google Ads PPC Marketing Agencies in the USA because they’re all about your results.Hit PLAY to hear:Why account structure mattersAll about the TPS approachProduct feed optimisationThe importance of conversion trackingHow to deal with seasonal changesKey timestamps to dive straight in:[05:31] Success in Google Ads relies on strategic structure.[07:38] Optimized product feed crucial for ad success.[12:23] Focus on high-buying intent for successful campaigns.[15:09] Test, separate, scale: optimize profitable product campaigns.[17:22] Focus on training algorithm for right audience.[19:50] Classify products by different life cycle stages.[23:02] Customize strategies based on performance and needs.[27:03] Listen to Shri’s Top Tips!Full episode notes here: https://ecmp.info/515 Episode sponsored by Yoru Marketing. Apply for your Free Google Ads Audit >> https://yorumarketing.com..This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/ --- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsor Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

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How to Create the Perfect Google Ads Account Structure with Shri Kanase

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This episode is 35 minutes long.

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This episode was published on November 4, 2024.

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