How to Create Viral Videos and Monetize Them Online with Matt Johnston

In this episode you will learn about:How has Matt been innovating to keep up with all the changes around video in the online space.Should you put a lot of effort into keeping up with friends?Why it is important to create content that serves a purpose. Important marketing metrics to follow. How human psychology has changed over the years.Should you change your marketing strategies based on trends?The toxic side of social media.Should you worry about vanity metrics?The positive side of social media.Matt’s biggest marketing wins in the last few years.What is direct response marketing and how it works.The key to unlocking monetization from online marketing.The two fastest ways to grow your business.Matt’s career before getting into the marketing industry.The best ways to learn about social media marketing.How to become more confident on camera.Tips for people who are starting to embrace video more.The best social media network for video content creators.How to easily create content for YouTube.The book that all consent creators should read. The importance of telling stories with your content.How stories create stickiness for content. The changes that Matt made to his content strategy that helped him grow on YouTube.It is important to realize that every platform is unique. Find Matt online:WebsiteFacebookTwitterYouTubeInstagram