How to Create You Tube Titles That People Click

Today Jake Thomas joins us to talk about How to Create You Tube titles that people click. Jake is the author of the popular Creator Hooks newsletter. We talk about:Finding title inspiration from other industriesThe difference between writing titles for Google and YouTubeSplit testing your titlesHow to create curiosityThe importance of modelling titles that workKey TakeawaysIf you don't have a good title no one is going to click your videoGoogle likes positivity - desire and curiosity rather than negativityGive the audience what they want and how they want it. Think about why they're searching.It's a mistake making content that's not for your audience eg if you have a channel about running, your audience aren't coming to you for nutrition tipsIf people follow you for your personality you have more flexibility on topicsDon't write long and complicated titlesIt's worth split testing titles and thumbnails but not at the same timeOpen loops to build curiosityTaking things to the extreme can work well eg The best cameraQuoteIf you don't have a good title no one is going to click your videoMentioned in This EpisodeJake asked some of the best YouTubers, "How do you write such great titles?"And they all say the same thing: "I just model what's proven to work on YouTube."They're not better than you.They're not smarter than you.They just model successful videos.The Creator Hooks email shows you 5 videos worth modelling to help you write great titles and save time.Subscribe to the Creator Hooks Newsletter hereConnect with Jake ThomasTwitterConnect with Victoria BennionBook your free podcast guesting strategy session today.To learn more about working with us visit https://victoriabennion.com/