How To Decrease Your CAC Without Sacrificing AOV or LTV -...

What this episode covers

In this step by step guide, Nate Lagos lays out tactics you can use to decrease customer acquisition costs without running huge discounts, or sacrificing customer value. This episode is sponsored by Intelligems! You've heard me mention it by now, but on the video version of this podcast I show the results from 2 of my most recent split tests - one testing content on our highest traffic landing page, and the other testing prices of our most popular watch - and both had over a 40% INCREASE in profit per session. Those kinds of results have become common in our CRO strategy, and it's all thanks to Intelligems.io. Go schedule a demo today and start adding profit to your brand's bottom line. Please tweet @NateLagos if you have any questions or comments about the show!

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Frequently Asked Questions

How long is this episode of Tactical & Practical?

This episode is 11 minutes long.

When was this Tactical & Practical episode published?

This episode was published on July 18, 2024.

What is this episode about?

In this step by step guide, Nate Lagos lays out tactics you can use to decrease customer acquisition costs without running huge discounts, or sacrificing customer value. This episode is sponsored by Intelligems! You've heard me mention it by now,...

Can I download this Tactical & Practical episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.