How to design a high-impact growth org for a PLG startup — Webflow & Dropbox’s Melissa Tan episode artwork

EPISODE · Jun 8, 2023 · 59 MIN

How to design a high-impact growth org for a PLG startup — Webflow & Dropbox’s Melissa Tan

from In Depth · host First Round

Our guest today is Melissa Tan, GM of Self-Service and Head of Growth at Webflow and formerly Head of Growth and Monetization for Dropbox Business. In today’s conversation, she unpacks the nuances between the two PLG businesses and how growth strategy changes for a more complex product like Webflow, including:  Designing and structuring a growth org The right way to tackle goal-setting How Webflow’s pricing and packaging has evolved How to calibrate pricing feedback You can email us questions directly at [email protected] or follow us on Twitter @firstround and @brettberson.

Episode metadata supplied by the publisher feed · Published Jun 8, 2023

Embed this episode

NOW PLAYING

How to design a high-impact growth org for a PLG startup — Webflow & Dropbox’s Melissa Tan

0:00 59:40

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

No similar episodes found.

No similar podcasts found.

Frequently Asked Questions

How long is this episode of In Depth?

This episode is 59 minutes long.

When was this In Depth episode published?

This episode was published on June 8, 2023.

Can I download this In Depth episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.
URL copied to clipboard!