How to design your offers to attract your ideal clients episode artwork

EPISODE · Mar 17, 2024 · 12 MIN

How to design your offers to attract your ideal clients

from Imperfect Action · host Steph Taylor

I've spoken about niching a lot on this podcast—but here's the thing: Niching down is one of the simplest ways to shift who your business attracts. So if you're struggling to stand out and find that you're getting people shopping around for the cheapest option, rather than seeing the value in what you sell, then it could be time to switch up what you offer. So, in today's episode, I'm sharing some new ways to think about niching.- How asking yourself some big questions will help you to shift who your business attracts, such as "how niche is too niche?" and "won't niching limit my business?".- How thinking about what your business sells (and to who) will help you to clarify your own niche.- The 3 different ways to niche your business and the people this will attract.- How niching can help you stand out in an otherwise crowded, oversaturated online world.SHOW LINKS:- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabiLet's be Instagram friends: https://instagram.com/stephtay...

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How to design your offers to attract your ideal clients

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Lead with Faith: Empowering the Next Generation Jermaine Whiteside The Empowering Future Leaders Podcast – Presented by Anointed Connect Academy and hosted by Jermaine E. Whiteside, Doctoral Candidate in Christian Education, this podcast is your gateway to faith-driven leadership, lifelong learning, and real-world success strategies. Each episode blends inspiration with action, spotlighting career pathways, professional exam preparation, and innovative educational resources designed to equip the next generation of leaders.With candid conversations, expert insights, and transformative stories from students, educators, and industry leaders, we address the challenges facing at-risk and underserved communities while providing tangible tools to overcome them. Rooted in Christian values and a commitment to generational impact, this podcast empowers students, parents, and professionals to break barriers, build skills, and boldly pursue their God-given purpose. The Future Of Work Collective Podcast Lucy Mundy Work isn't working anymore.The dissatisfaction people felt with the modern workplace was exacerbated by the pandemic, and nobody wants to be worse off after enjoying new freedoms and flexibilities. But bosses want people back in the office. Workers are striking for fairer conditions. Trust in staff is at an all time low. Economic pressures are in danger of pushing diversity, equity, and inclusion down the employment agenda. Bullying and stress are rife. We can't carry on like this. We need your help. Whether you're a cashier in Blackburn, an HR manager in Thurrock, or a farmer on Shetland - we need to listen to everyone about what the future of work should look like. This is a collective of people from different backgrounds, some of whom are experts in talking about work, and all of whom care about finding positive solutions. On our podcast, we discuss how we take action now to make work better for everyone.

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This episode was published on March 17, 2024.

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