EPISODE · Apr 15, 2024 · 30 MIN
How to drive patient acquisition with precision marketing
from The No Normal Show by BPD · host BPD Healthcare
Patient acquisition is HOT on the minds of healthcare marketers. As the race for first-party data, AI, and personalization heats up, service line marketing ROI has never been more critical. Join Anne DiNapoli Block, Managing Director, Data Solutions & Analytics at BPD; and Ben Fuqua, Senior Vice President of Data & Analytics at Revive as we discuss the challenges, roadblocks, and future of precision marketing.
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How to drive patient acquisition with precision marketing
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