EPISODE · Jan 31, 2024 · 51 MIN
How To Elevate Your Content Strategy Through Employee Advocacy With Purna Virji From LinkedIn
from B2B Social Growth: Presented By Tribal Impact
When employees share content, the content achieves a 200% higher click-through rate (CTR) than when the company shares it.Join Tribal Impact’s Justyna Brownbridge, who’ll be speaking to Purna Virji, Principal Consultant at LinkedIn and author of High-Impact Content Marketing, about the synergy between your content marketing strategy and employee advocacy program. We’ll be covering:Creating high-impact content.Why thought leadership is crucial in shaping a company's content strategy.How employees can effectively contribute to and amplify the key messages of a company.View our upcoming schedule here: https://www.tribalimpact.com/resources/upcoming-linkedin-lives
What this episode covers
When employees share content, the content achieves a 200% higher click-through rate (CTR) than when the company shares it. Join Tribal Impact’s Justyna Brownbridge, who’ll be speaking to Purna Virji, Principal Consultant at LinkedIn and author of High-Impact Content Marketing, about the synergy between your content marketing strategy and employee advocacy program. We’ll be covering: Creating high-impact content.Why thought leadership is crucial in shaping a company's content strategy....
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How To Elevate Your Content Strategy Through Employee Advocacy With Purna Virji From LinkedIn
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