How To Elevate Your Content Strategy Through Employee Advocacy With Purna Virji From LinkedIn
An episode of the B2B Social Growth: Presented By Tribal Impact podcast, hosted by Tribal Impact, titled "How To Elevate Your Content Strategy Through Employee Advocacy With Purna Virji From LinkedIn" was published on January 31, 2024 and runs 51 minutes.
January 31, 2024 ·51m · B2B Social Growth: Presented By Tribal Impact
Summary
When employees share content, the content achieves a 200% higher click-through rate (CTR) than when the company shares it. Join Tribal Impact’s Justyna Brownbridge, who’ll be speaking to Purna Virji, Principal Consultant at LinkedIn and author of High-Impact Content Marketing, about the synergy between your content marketing strategy and employee advocacy program. We’ll be covering: Creating high-impact content.Why thought leadership is crucial in shaping a company's content strategy....
Episode Description
When employees share content, the content achieves a 200% higher click-through rate (CTR) than when the company shares it.
Join Tribal Impact’s Justyna Brownbridge, who’ll be speaking to Purna Virji, Principal Consultant at LinkedIn and author of High-Impact Content Marketing, about the synergy between your content marketing strategy and employee advocacy program.
We’ll be covering:
- Creating high-impact content.
- Why thought leadership is crucial in shaping a company's content strategy.
- How employees can effectively contribute to and amplify the key messages of a company.
View our upcoming schedule here: https://www.tribalimpact.com/resources/upcoming-linkedin-lives