How to find an advisor to help you mitigate your blindspots and fast-track your learnings -- Bozena Pieniazek, Head of Marketing at Maze

MORE FROM MAZEMaze helps you create truly customer-centric products by empowering your entire product team to collect actionable insights anytime, anywhere.Learn more at maze.coGUEST BACKGROUNDBozena is the VP of Marketing at Maze and previously led Product Marketing at Typeform and TravelPerk. She enjoys the ups and downs of working at a high-growth startup — from building strategy and collaborating cross-functionally to scaling a fully remote team. She's currently based in Barcelona but considers herself a world nomad.MAIN INSIGHTBuilding an advisory council no matter what level you’re in can help you mitigate your blindspots, be confident in decision-making, and fast-track your learnings.KEY TAKEAWAYSAn advisor can help you identify if your strategy is working and if you need to tweak your strategyAdvisors will not tell you the exact answer but they will give you another point of view and another lens so you can come up with a conclusionAdvisors affect your decision-making, tactics, prioritization, strategy and team growthFind the right advisors that fit your culturePRACTICAL STEPSIdentify the challenges you’re facingGo to your networks, such as your investors or other executives to find advisorsQualify the advisor to ensure it’s the right fitPrepare a list of questions and documents before jumping into the meetingFilter all the guidance and advise as you see fit for your companyTIPS FOR SUCCESSDo a self-assessment to identify where you lack experience and areas you’re truly confident to make decisions before getting an advisorSeek conversation with people in your field and learn from their approach, experience and previous resultsGive feedback on this episode by sending the host a text message.SIGN UP FOR THE EMAIL NEWSLETTER at forwardlaunchdigital.com/podcast