How to Find Founder-Market Fit | Avon Health CEO Maitreyee Joshi

In this episode of The Healthcare Theory, we’re joined by Maitreyee Joshi, founder and CEO of Avon Health, an AI-powered EMR platform built to be fully customizable for modern healthcare teams. Maitreyee shares her journey from working at Microsoft and PathAI to launching Avon, where she's rethinking what an EMR should do—from a rigid system to a flexible, low-code platform that adapts to each clinic’s unique needs. We dive into how her team validated the product with early design partners, scaled the company without a traditional sales team, and embedded AI to streamline charting, analytics, and more. Maitreyee also offers powerful insights into founder–market fit, building lean, and why fast iteration is key to long-term success. Whether you're a healthcare builder, clinician, or just curious about how software can transform care delivery, this episode offers both strategic depth and inspiration.