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EPISODE · Mar 28, 2021 · 35 MIN

How to fix marketing with Raja Rajamannar

from The Marketing Companion · host Mark Schaefer and Brooke Sellas

This special episode features Raja Rajamannar, the CMO of MasterCard. Raja contends that marketing is deeply flawed and heading for trouble. The answer lies in creating a new marketing mindset recognizing the indisputable consumer truths. 

Episode metadata supplied by the publisher feed · Published Mar 28, 2021

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How to fix marketing with Raja Rajamannar

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