How to Get a Cookbook Deal: Literary Agent Sally Ekus on Pitching, Publishing & Food Media

On this episode of Not From Concentrate, Sally Ekus shares her journey from growing up in a culinary publicity household to becoming a successful literary agent herself, despite studying social work during college. Sally talks about how getting into improv comedy has helped to shape her professional life as a publisher, particularly in redefining her relationship with fear and failure. As a true pro, she offers helpful insights into finding an agent for those wanting to pitch a cookbook. Their honest discussion emphasizes the importance of community support, self-care, and staying true to one's creative vision amidst the chaos ensuing around us, and in our own kitchens and brains.Not From Concentrate is a food podcast for busy brains from host Catherine Smart — a cook, writer, mom, and creative entrepreneur with ADHD.Tune in for conversations with chefs, authors, creators, and food lovers about sparking creativity, calming chaos, and finding joy in (and out) of the kitchen + subscribe to the Not From Concentrate newsletter on SubstackNot From Concentrate team:Catherine Smart, Host/Executive ProducerKevin O’Connell, Audio and Video ProductionAllie Miller, Associate Producer