How To Get A Return on Authenticity with Melinda Wittstock

Authenticity is key to the success of any business; the trick is how to remain authentic in a world in which hiding behind an LCD screen is the norm. How do we break through the masks to reach real people with a real message? Are there tools to do this efficiently on a large scale? Let’s ask an expert.On top of being a visionary entrepreneur, innovator and founder-CEO of four scalable media-tech businesses, our guest also has over 25 years of experience as a host, journalist and entrepreneurial executive across the world’s top media brands.A passionate advocate for women in business, our guest launched a daily podcast on female entrepreneurship called WINGS of Inspired Business - Women, Innovating, Networking, Growing, Scaling to help women manifest the confidence, connections, and capital they need to realize success in life and business.Meet Melinda Wittstock; a lover of travel, meditation, and yoga, a single mom with two great kids and a golden retriever, and today’s esteemed guest. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit bradcostanzo.substack.com