How to Get Promoted by Creating Your Own Role

In this episode of Promotion Path with Fexingo, Lucas and Luna explore a bold career strategy: creating your own role instead of waiting for a promotion. They break down the story of a marketing coordinator at a mid-size B2B software company who pitched a new role—Revenue Operations Lead—that didn't exist before. Within six months, she got the title, a 25% raise, and a seat at the strategy table. Lucas walks through the three-part blueprint she used: identifying a business gap, building a business case with revenue projections, and piloting the role before asking for it. Luna challenges whether this works outside of growth-stage companies, and Lucas shares data from a LinkedIn study showing that internal role creation has doubled since 2020, especially in tech-adjacent functions. They also discuss how to frame your pitch as solving a pain point for leadership, not as self-promotion. The episode closes with a practical tip: start by solving a problem your boss doesn't know they have. #PromotionPath #CreateYourOwnRole #CareerHack #RevenueOperations #InternalMobility #RoleCreation #BusinessCase #CareerStrategy #GetPromoted #JobCrafting #FexingoBusiness #BusinessPodcast #Careers #Leadership #LinkedInData #PilotRole #CorporateClimb #WorkAdvice Keep every episode free: buymeacoffee.com/fexingo