How to Get Started and Double-Down on Video | Business Influencers - 240

Video has become one of the most powerful tools in modern business—but only when it's used strategically.In this episode of Business Influencers, host Chris Salem welcomes Robert Weiss, Chief Video Marketing Strategist at MultiVision Digital. With more than 20 years of experience in video marketing, SaaS marketing, and sales process strategy, Robert has helped organizations transform video content into measurable business results.MultiVision Digital has produced more than 1,400 videos for clients ranging from entrepreneurs and small businesses to global Fortune 500 companies. Their work has helped organizations increase sales, improve SEO rankings, boost brand awareness, and strengthen customer loyalty.Robert shares practical insights on how businesses can use video to:• Drive sales and lead generation• Improve customer engagement and trust• Strengthen digital marketing efforts• Support SEO and online visibility• Create content aligned with business objectivesWhether you're a business owner, marketer, entrepreneur, or sales professional, this episode provides actionable strategies for leveraging video as a growth tool.Tune in to learn how to turn video content into a competitive advantage.Guest: Robert Weisshttps://www.linkedin.com/in/robertweissnyc/Host: Christopher Salemhttps://www.linkedin.com/in/christophersalem/Sound: Mahesh R.Producer: Archita Puranik