How to grow a B2B ecommerce with a loyalty program, with Chadi Al Abbassy [Part 1]

This time we're discussing how to grow a B2B ecommerce business with a loyalty program. The goal of this episode is to share expert knowledge and tips from a B2B ecommerce loyalty professional. And our guest is Chadi Alabbassy, Loyalty & Partnerships Manager at Raqtan Group. Chadi is in charge of Rowad, a customer loyalty program for ekuep, the largest online restaurant and cafe equipment supplier in the Gulf Cooperation Council region. Here’s what we discuss in the episode: today ecommerce challenges the role of loyalty programs in ecommerce key business results improved by Rowad key components of a successful program integration with overall business/marketing strategy Ekuep case study: https://www.openloyalty.io/clients/ekuep Connect with us: Chadi Al Abbassy: https://www.linkedin.com/in/chadiashraf/ Ekuep: https://www.ekuep.com/en Irek: https://www.linkedin.com/in/iklimczak/ Open Loyalty: https://www.openloyalty.io/ Link to the Loyalty program builders podcast: https://www.openloyalty.io/podcast Contact: [email protected]