How to grow your business faster with Facebook – CHRIS SMITH | DMR #160

Today I'm joined by a ‘USA Today’ bestselling author. He’s a man, who’s founder of a digital marketing and sales coaching company that helps businesses grow faster.  Welcome to DMR, Chris Smith. [You can find Chris over at Curaytor.com] https://www.youtube.com/watch?v=Wh0jEN2htqI On this episode of Digital Marketing Radio we discuss how to grow your business faster with Facebook, with topics including: What are you finding to be some of the most effective sources of traffic at the moment? Is that for most types of business? What’s the difference between an effective Facebook Ad and one that doesn’t work so well? And what kind of landing pages are working well for you at the moment? What else are successful businesses doing to enhance their lead conversion rates at the moment? And you’re also a fan of “inside sales”. How would you describe “inside sales” for anyone who hasn’t come across the that term before? [Tweet ""You can't do anything if you don't have eyeballs and attention." @Chris_Smth #Marketing"] Software I couldn't live without What software do you currently use in your business that if someone took away from you, it would significantly impact your marketing success? Facebook Ads [Pay per click advertising] Follow Up Boss [Lead management for the Real Estate industry] Slack [ Team Communications] What software don't you use, but you've heard good things about, and you've intended to try at some point in the near future? Sidekick [Email open & click tracking] Yesware [Analytics for salespeople] My number 1 takeaway What's the single most important step from our discussion that our listeners need to take away and implement in their businesses? You can go all-in with Facebook. You can use a Page, and Groups and your Profile and Ads, and Videos and Live and Messenger and you don't have to be a jack-of-all-trades. If you never used Snapchat, Instagram, Google Plus - any of those other social networks for the next 2 to 3 years, you went all-in on Facebook, your business will be just fine. And I believe Facebook is the Internet. It's the best CRM of all time. It's the best ad-targeting of all-time. And right now my friends, it's the lowest cost it will ever be.