EPISODE · Sep 15, 2016 · 23 MIN
How to Handle Demographic and Psychographic Segmentation (without Looking Like an Idiot)
from The HeyCreator Show · host HeyCreator
A common newbie marketing mistake is trying to talk to everyone. There are all kinds of buzzwords around speaking to a specific audience — segmentation, demographics, psychographics, generational marketing. Today Sonia talks about a few pitfalls and best practices. Last week the New York Times ran a funny little piece about the Baby Boomers being... Listen to episode
What this episode covers
A common newbie marketing mistake is trying to talk to everyone. There are all kinds of buzzwords around speaking to a specific audience — segmentation, demographics, psychographics, generational marketing. Today Sonia talks about a few pitfalls and best practices. Last week the New York Times ran a funny little piece about the Baby Boomers being... Listen to episode
NOW PLAYING
How to Handle Demographic and Psychographic Segmentation (without Looking Like an Idiot)
No transcript for this episode yet
Similar Episodes
No similar episodes found.
Similar Podcasts
No similar podcasts found.