How to Harness Social Media Ads for Podcasting Success w/ Matt Shields

If Facebook ads have been a mystery to you then this episode is for you.We've managed to nab Matt Shields for a chat - the chap who runs a wildly successful ad agency on these platforms. This episode will help you learn effective strategies for organic traffic, the importance of understanding your audience, and the power of targeted structure for your podcast. Matt spills the beans on his secret sauce - cross-promotion and consistent social media presence. So, if you're thirsty for tips on how to reach your audience without breaking the bank, this is your watering hole.Matt's journey from employee to self-employed is a tale worth telling. His secret weapon? Self-discipline. But, it's not all work and no play. He talks about the importance of having a 'North Star' - a guiding light that keeps you focused and consistent.  Check out his math formula for choosing entrepreneurship over his 9-5.Matt also shares how adapting to the fast-paced changes in the industry turned his ad agency into the success it is today. However, the cherry on the cake is his belief in genuine relationships and networking. So, if you're ready to take a deep dive into podcasting and entrepreneurship, join us for a heart-to-heart with Matt Shields. You don't want to miss this!Connect with Matt: Website | Facebook | InstagramSend us a textYour Own Online Podcast StudioRecord & Meet Your Guests on Riverside.fmLearn from the best to become your bestDiscover new tools, gain newfound skills and adopt new ways of thinking with MasterClass.Monetize Your Guests With PodMatchGet awesome guests and make money when you become a PodMatch member.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showConnect with us: Website: https://bit.ly/4h9Of5KJoin Our Patreon: https://tinyurl.com/muzmh69kBook a Free Consultation: https://bit.ly/47XrdexInstagram: https://tinyurl.com/yc2vxcb6X: https://tinyurl.com/ja7wb9fm===================================== 👉Helpful Resources ConvertKit email marketing: https://bit.ly/3TM19grJoin my Substack: https://shorturl.at/3LXCxRecord, stream, & edit with Riverside: https://shorturl.at/AZ3LrHost multiple podcasts on Captivate: ​​https://fas.st/t/4vxsZ9zaShop Podcast Microphones: https://amzn.to/3Rvz4c7Get paid to interview guests: https://shorturl.at/htIY4Podcast hosted by BuzzsproutDisclosure: This podcast is NOT sponsored. Some links are affiliate links. If you buy a product using one of the links, I may earn a small commission at no extra cost. Get full access to Tools of the Podcast Trade at toolspodcasttrade.substack.com/subscribe