How to Improve Your Local SEO: 4 Simple Steps

For most lawyers and law firms, your business is local. So when you're setting up your online marketing efforts, you need to think about more than how your website and social media compares with other law firms around the globe. Your Local SEO ranking, or how your website matches against your local competitors, determines whether you'll appear above or below (or not at all) the competition on a Google search. Fortunately, we have a ringer here to help you. In this episode of the Legal Technology Review, I talk to digital marketing expert Jason Marsh about what lawyers and law firms can do to improve their local SEO. Fortunately, there are 4 key things...