How To Improve Your Search Engine Optimization (Ep. 16)
from The 401(k) Marketing Podcast
Have you ever tried to search for a business or a person but can’t find anything about them? More importantly, are you and your company easily discoverable on Google and search engines? When plan sponsors look you up, it’s critical that you come up on the first page of google every time, or you run the risk of losing business. In this episode, Rebecca Hourihan is joined by Missy Schoedel to discuss the importance of search engine optimization (SEO) for you and your business. Rebecca and Missy discuss: What is search engine optimization (SEO) and how does it work? Identifying your keywords for SEO and tools that can help Why content marketing is critical for SEO How social media and SEO are related And more Resources: Google Search Console Semrush Google Business Profile Google Analytics Connect With Rebecca Hourihan: [email protected] (619) 230 – 5464 401(k) Marketing LinkedIn: Rebecca Hourihan LinkedIn: 401(k) Marketing Schedule a meeting with 401(k) Marketing
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