EPISODE · Oct 1, 2025 · 3 MIN
How to Increase Purchase Price with Email + Popup Strategy
from love, email actually · host Mariangela Ruiz
What if one simple tweak to your email strategy could instantly increase your average order value? In this episode, I break down a high-converting tactic: pairing your promotional emails with perfectly timed on-site pop-ups. Learn how to use bundles, discounts and popups to encourage larger purchases, without feeling pushy or salesy. Whether you're an Etsy store owner, small business owner, coach or consultant, you can get more value from every email campaign with this simple strategy.
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What this episode covers
In this episode, I share how to turn a single-product promotion into a larger sale using pop-ups, bundles, and smart timing. I’ll share a real-life example of promoting one item via email, then triggering a pop-up on the website to highlight a discounted bundle that includes that item. The result? Higher order values and more satisfied customers. You’ll also get a recommendation for a tool that can help you set up these tactics.
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How to Increase Purchase Price with Email + Popup Strategy
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