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Sep 16, 2026 17 min

How to Increase The Sales You're Making

from Beyond The Till Hosted by sam.chapman

Want to increase your average transaction value without spending more on marketing or discounting your stock? In this episode, retail growth coach Sam Chapman shares one specific add-on technique that helps independent retailers increase the sales already happening in their shop. If you've ever wondered how to increase average transaction value, or boost till sales for your shop, this episode gives you a practical retail upselling technique you can start using with your very next customer. In this episode you'll learn: Why the moment at your till is the easiest opportunity to increase a sale, and why most shops let it pass How to choose the right add-on product using your existing best sellers, not slow moving stock The exact type of spoken offer that works at the point of sale, and why signage alone doesn't Real examples for clothing boutiques, gift shops, jewellery shops, farm shops, and homewares stores How to handle a customer saying no, and how to measure whether your add-on strategy is actually working Whether you run a boutique, gift shop, jewellery store, farm shop, or homewares business, this episode gives you a simple, no-discount way to increase revenue from customers who've already decided to buy from you. Mentioned in this episode: 🔍 Free Retail Store Audit — Want a second opinion on your shop's sales opportunities? Sam offers a free retail store audit, in person or by video. 👉 https://www.samuelchapman.com/retail-store-audit 📈 Boost Your Retail Sales in 30 Days — A practical, low cost course for independent retailers ready to make measurable changes to their shop this month. 👉 https://samuelchapman.mysamcart.com/boost-your-retail-sales-in-30-days 🤝 The Retail Growth Partnership — Sam's ongoing coaching programme for established independent retailers ready to grow beyond a plateau. For more information, get in touch at [email protected].

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How to Increase The Sales You're Making

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This episode is 17 minutes long.

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This episode was published on September 16, 2026.

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