How to increase your Facebook group numbers without paying a cent to Meta - Guest Sarah Colcord Founder Chooice (NZ largest FB Group 500K members)

If you are trying to grow your digital presence this podcast will help you understand how our guest Sarah created a group in 2 months with 500,000 members. Chooice sprung into life in March 2020, during New Zealand’s first national lockdown. Kiwi hearts are big, but our businesses are small. Faced with lockdown, thousands of New Zealand creators lost their livelihoods overnight, as exhibitions, fairs and farmers markets went into hibernation. For Chooice founder, Sarah Colcord, COVID-19 pressed pause on her event management business. Seeing many experiencing a similar fate, she launched a DIY lifeline from her South Auckland bedroom - a Facebook group called New Zealand Made Products. The group exploded, reaching over half a million members in two months, and remains New Zealand’s largest Facebook group. About Chooice Chooice is a shop window for New Zealand’s biggest online community of Kiwi creators, from small businesses to hobbyists and side hustlers. Our ambitions are big but we’re a small business too, and proudly New Zealand owned and Operated. With over 550,000 members in our Facebook Group, over 1.5 million website visits in the last 12 months, and over 3000 stores on our website, Chooice is a strong and supportive community with a loyal following. https://chooice.co.nz/about/