EPISODE · Apr 14, 2022 · 20 MIN
How to Increase Your Website's Average Order Value
from Beyond the Cart · host Andrew Wintheiser, Nora Lahl
Today we're talking about your website's average order value (AOV). Why it's important, how to increase it, and why it must factor into your ecommerce plan. We'll share some of the ways to simplify the checkout process and advice on how to nudge customers towards adding more to their carts. Today's TopicsYour average order value (AOV) and other metrics Increasing AOV with free shipping Considering a loyalty and other spend level rewardsShowcasing add on accessories or related productsProduct bundling and other incentives
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What this episode covers
This series will focus on solving the complicated minutia involved in starting a direct-to-consumer business. Ongoing topics will include; Getting Started, Selecting an Ecommerce Platform, Product Development, Branding, Market Research, Customer Challenges, Overhead, Operations, Marketing, Inventory, and Customer Service.
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How to Increase Your Website's Average Order Value
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