EPISODE · Nov 7, 2025 · 1H
How to Keep Customers When the World’s on Fire
from eCom Collab Club Podcast - The eCommerce Podcast for DTC Businesses · host Peter Gardner and Adam Pearce
The world’s in chaos. Ad costs are climbing, margins are vanishing and someone in finance just used the word “reforecast” again.So this week, Pete flies solo with Joseph Aubry, CEO of Loyoly.io, to talk about how brands can survive (and thrive) when the markets are wobbling, consumers are twitchy and retention is the only real growth hack left.Because let’s face it — in 2025, keeping your customers might be the boldest move of all.They cover– Why loyalty is your best defence against rising CAC– What “global market challenges” actually mean for operators– How to scale sustainably when budgets are tight– Turning community, social proof, and post-purchase engagement into growth– Why retention > panic – every timeIf you’ve ever found yourself praying your customers don’t ghost you after checkout, this one’s your new playbook.About the GuestJoseph Aubry, CEO of Loyoly.io, is helping brands turn customers into advocates. Loyoly’s post-purchase engagement platform connects loyalty, community and UGC to keep customers coming back and buying more.About the HostPete Gardner, Co-founder of Blend Commerce and eCom Collab Club® — known for his strong opinions, weak filter, and ability to make retention chat actually entertaining.Work with BlendNeed your store to convert like your margins depend on it?Book a free “Metric on Fire” diagnostic:👉 https://blendcommerce.com/pages/metric-on-fire#eCommerce #Loyalty #CustomerRetention #SustainableGrowth #Shopify #eComCollabClub #BlendCommerce
What this episode covers
The world’s in chaos. Ad costs are climbing, margins are vanishing and someone in finance just used the word “reforecast” again.So this week, Pete flies solo with Joseph Aubry, CEO of Loyoly.io, to talk about how brands can survive (and thrive) when the markets are wobbling, consumers are twitchy and retention is the only real growth hack left.Because let’s face it — in 2025, keeping your customers might be the boldest move of all.They cover– Why loyalty is your best defence against rising CAC– What “global market challenges” actually mean for operators– How to scale sustainably when budgets are tight– Turning community, social proof, and post-purchase engagement into growth– Why retention > panic – every timeIf you’ve ever found yourself praying your customers don’t ghost you after checkout, this one’s your new playbook.About the GuestJoseph Aubry, CEO of Loyoly.io, is helping brands turn customers into advocates. Loyoly’s post-purchase engagement platform connects loyalty, community and UGC to keep customers coming back and buying more.About the HostPete Gardner, Co-founder of Blend Commerce and eCom Collab Club® — known for his strong opinions, weak filter, and ability to make retention chat actually entertaining.Work with BlendNeed your store to convert like your margins depend on it?Book a free “Metric on Fire” diagnostic:👉 https://blendcommerce.com/pages/metric-on-fire#eCommerce #Loyalty #CustomerRetention #SustainableGrowth #Shopify #eComCollabClub #BlendCommerce
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How to Keep Customers When the World’s on Fire
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