How to Land A-list clients using cold outreach with Kai Cheng

In this episode, we break down how our client Kai went from relying solely on referrals to having an outreach strategy that lands him A-list clients in a few months. Topics discussed: How to understand and address client pain points to land clients through outreach How to use LinkedIn to uncover client secrets and build lasting rapport How Kai landed Bently as a client with an irresistible offer Anti Selling and the power of focusing on the client first  Mastering follow-up without seeming needy  The power of niching down and mastering your industry Building a powerhouse team by combining complementary skill sets If you enjoyed this episode, don’t forget to subscribe. Want help winning high value clients? Apply to work with our team here: https://social.mattessam.co.uk/ep4-work-with-us   LEARN MORE Random - https://www.random.com.tw/ The Creative Life - https://www.mattessam.co.uk/ Connect with Matt Essam  Kai Cheng on LinkedIn - https://www.linkedin.com/in/akaicheng/ Matt Essam on LinkedIn - https://www.linkedin.com/in/mattessam/ Want a custom roadmap to grow your creative studio? Get yours for FREE in less than 10 minutes by clicking this link - https://social.mattessam.co.uk/ep4-pod-kai-cheng LISTEN  Spotify - https://open.spotify.com/show/2LSpLIyYtBLe03JBC8LjvT  Apple Podcasts - https://podcasts.apple.com/gb/podcast/creative-courage/id1721515799 YouTube - https://www.youtube.com/@Matt_Essam