How To Leverage Other People’s Audiences

Episode 204 of the Be BOLD Branding podcast, hosted by BrandFace, titled "How To Leverage Other People’s Audiences" was published on July 26, 2023 and runs 29 minutes.

July 26, 2023 ·29m · Be BOLD Branding

Summary

If you’re like most experts, you feel like you’ve been on so many podcasts, summits, and panels, and you’re wondering if it’s all worth the time. As you know, building profitable personal brands is all we do, and we can’t stress how important it is to POSITION…PACKAGE…AND PRESENT yourself AND your super power with great clarity FIRST.  Once you do that, you can LEVERAGE that brand to make all of your appearances PROFITABLE.  And that’s where this guest comes in. We speak with Melanie Benson, Authority Amplifier & Possibility Ignitor for Expert-preneurs.  She has a proven track record of accelerating results for her clients by helping them leverage other people’s audiences. Best Moments 1:55 The power of the right question can be a huge catalyst to shift our perspective 03:48 Three keys that I think are a super big deal breaker 5:54 Pitch well and know which topic is going to have an impact on that show  12:14 Transform the competition into collaborative partners 15:10 The fourth mistake is you don’t really know why you’re going out and guesting 17:31 Having a podcast elevates your authority   20:17 Guesting is so powerful, it’s an accelerator 24:14 Just be willing to do it and learn from it   25:15 I am a different person when I am in that part of the world 26:33 A resource that I’m going to gift to the audience today 27:59 A lot more can happen when we co-create rather than competeShow Links: Visit Melanie's website: Melanie Benson - Authority Amplifier Get Melanies free score card and guide to avoid the 17 BIGGEST mistakes as a podcast guest! Get More Leads & Clients Through Podcast GuestingVisit BrandFace: BrandFace | Profitable Personal Branding (brandfacestar.com)

Episode Description