How to leverage storytelling to sell without feeling "icky" (with Colin Boyd)

from Imperfect Action · host Steph Taylor

Colin Boyd is a certified speaking professional and business coach who works with his clients to develop live presentations that convert and get results. In today's episode we deep dive into his concepts of infusion selling and conversion stories and the value these can bring to your business.- Colin's journey as a struggling entrepreneur to in-demand professional speaker and how just one irresistible offer can change the trajectory of your business- The common mistakes online business owners make in selling and why selling is more than just the final 'pitch'- The importance of developing your own 'conversion story' and the power this can bring to your sales strategy- The 3 key elements to formulating a successful conversion story and the critical questions you need to ask yourself- What is infusion selling and how you can build this into your business- Understanding and addressing the mindset blocks that can stand in the way of successful sellingSHOW LINKS:- DM me "conversion" to receive the direct link to the Conversion Story Formula or visit https://stephtaylor.co/conversion- Get my Daily Biz Booster emails: https://stephtaylor.co/DBB- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabiLet's be Instagram friends: https://instagram.com/stephtay...

Episode metadata supplied by the publisher feed · Published Sep 17, 2023

Embed this episode

Attribution link and audio player

NOW PLAYING

How to leverage storytelling to sell without feeling "icky" (with Colin Boyd)

0:00 45:06

1×

No transcript for this episode yet

We transcribe on demand. Request one and we'll notify you when it's ready — usually under 10 minutes.

Share this episode

Similar Episodes

#205 How to recover without burning out: using pacing to find your dehoarding rhythm

Nov 22, 2025 ·38m

Similar Podcasts

Lead with Faith: Empowering the Next Generation Jermaine Whiteside The Empowering Future Leaders Podcast – Presented by Anointed Connect Academy and hosted by Jermaine E. Whiteside, Doctoral Candidate in Christian Education, this podcast is your gateway to faith-driven leadership, lifelong learning, and real-world success strategies. Each episode blends inspiration with action, spotlighting career pathways, professional exam preparation, and innovative educational resources designed to equip the next generation of leaders.With candid conversations, expert insights, and transformative stories from students, educators, and industry leaders, we address the challenges facing at-risk and underserved communities while providing tangible tools to overcome them. Rooted in Christian values and a commitment to generational impact, this podcast empowers students, parents, and professionals to break barriers, build skills, and boldly pursue their God-given purpose.

Frequently Asked Questions

How long is this episode of Imperfect Action?

This episode is 45 minutes long.

When was this Imperfect Action episode published?

This episode was published on September 17, 2023.

Is there a transcript available for this episode?

Yes, a full transcript is available for this episode. You can read the complete transcript on the episode page.

Can I download this Imperfect Action episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.

URL copied to clipboard!