How to lizardproof your brand - Didn't See It Coming with...

What this episode covers

For most marketers, cutting through the noise with their brand message is a big concern. But even if your message gets to its audience, there's no guarantee they'll absorb it. This speech, delivered September 28th 2017 to a group of financial managers, describes how our 'lizard brain' blocks seemingly valuable messages. More important, it illustrates how to create messaging that is 'lizardproof'. Hope you enjoy the talk as much as the audience did.

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Frequently Asked Questions

How long is this episode of Didn't See It Coming with Marc Stoiber?

This episode is 35 minutes long.

When was this Didn't See It Coming with Marc Stoiber episode published?

This episode was published on September 29, 2017.

What is this episode about?

For most marketers, cutting through the noise with their brand message is a big concern. But even if your message gets to its audience, there's no guarantee they'll absorb it. This speech, delivered September 28th 2017 to a group of financial...

Can I download this Didn't See It Coming with Marc Stoiber episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.