How to Make Your Content WORK | Nicky Saunders

How do you stay focused on your mission, heart, and calling when you feel like you have to communicate it all in a world with an attention span of only 60 seconds?Today’s guest is a content strategist for some of your favorite speakers and influencers, and she has built her platform training and guiding other leaders on how to effectively use social media. In this conversation, Nicky Saunders discusses a bit of tactics and a lot of philosophy when it comes to approaching your social media channels to have the greatest impact.ACCESS FULL SHOW NOTES HERE: https://www.heatherparady.com/blog/19TOPICS FROM THIS EPISODE:Curating micro-content that represents the essence of the brandHow to stay active and relevant online but still make space for quietPlaying and testing (when you have something to lose)Connect with Nicky Saunders: https://www.deeperthanthebrand.com Follow Nicky on IG: https://www.instagram.com/thisisnickys/ Follow Heather on IG: https://www.instagram.com/heatherparady/ WATCH Episodes on Youtube: https://www.youtube.com/heatherparady