How to market the NBL better with entrepreneur Pete Williams episode artwork

EPISODE · Aug 11, 2012 · 43 MIN

How to market the NBL better with entrepreneur Pete Williams

from Aussie Hoopla NBL & NBA Podcast

Last week NBA Superstar Andrew Bogut tweeted about an article witten by Melbourne based entrepreneur, author, and marketer Pete Williams two years ago that detailed the short comings of the NBL's marketing strategies. The twitter-verse exploded with comments about the article and debate opened on what exactly should the NBL be doing in terms of marketing it's product?

Episode metadata supplied by the publisher feed · Published Aug 11, 2012

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How to market the NBL better with entrepreneur Pete Williams

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