How to Name a Product - Ep 169

An episode of the Schmidt List - Business Insights podcast, hosted by Kurt Schmidt, titled "How to Name a Product - Ep 169" was published on September 7, 2021 and runs 34 minutes.

September 7, 2021 ·34m · Schmidt List - Business Insights

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Summary

The product name can be the most critical element of a new product launch. It has to be original, relevant, and hopefully memorable. The biggest problem faced by companies when picking a name for their new products is that there are already many competing brands in the same category with similar or identical names. There are many naming strategies available that can help you to choose the name.Join Brad Flowers and me from Bullhorn Creative to share his strategy and exercises for successful branding and naming efforts.https://www.thenamingbook.comCheck out https://www.schmidt-list.com for more show infoWant to learn more about my company? https://www.foundrymakes.com/Questions about the equipment used in this video? https://kit.co/KRTS/schmidt-list-live-streaming-kitFollow us on all the things!https://twitter.com/Schmidt_Listhttps://www.instagram.com/schmidtlistpodcast/https://www.facebook.com/schmidtlist/Become a supporter of this podcast: https://www.spreaker.com/podcast/schmidt-list-business-insights--2664825/support.

Episode Description

The product name can be the most critical element of a new product launch. It has to be original, relevant, and hopefully memorable.

The biggest problem faced by companies when picking a name for their new products is that there are already many competing brands in the same category with similar or identical names. There are many naming strategies available that can help you to choose the name.

Join Brad Flowers and me from Bullhorn Creative to share his strategy and exercises for successful branding and naming efforts.

https://www.thenamingbook.com

Check out https://www.schmidt-list.com for more show info

Want to learn more about my company? https://www.foundrymakes.com/

Questions about the equipment used in this video? https://kit.co/KRTS/schmidt-list-live-streaming-kit

Follow us on all the things!

https://twitter.com/Schmidt_List
https://www.instagram.com/schmidtlistpodcast/
https://www.facebook.com/schmidtlist/

Become a supporter of this podcast: https://www.spreaker.com/podcast/schmidt-list-business-insights--2664825/support.