How to Navigate the Path Between Relationships and Revenue with Lady Jen Duplessis

You can’t run a business on relationships without revenue. At the same time you can’t try to sell everybody you meet. Where’s the middle ground? In this episode, I discuss how to navigate that path between relationships and revenue with my guest, Lady Jen Du Plessis. Lady Jen is known as The Business Scaling Architect and The Sovereign Leadership Mentor, boasting 40 years in finance and over $400 million in revenue generated. She is a celebrated numerous Barnes & Noble and Amazon #1 International Best-Selling author, 3X Podcast Host, and TV talk show host who delivers real transformation, not just fast profits - so her clients achieve both business success and personal fulfillment. We dive into topics including: ● Jen’s relationships to revenue origin story. ● The problems with most “one-to-one” networking meetings and how to avoid them. ● How to stop trying to sell and start trying to build relationships instead. ● How to know when it’s the right time to sell your services. ● An example role play of an effective relationship-building first time one-on-one. ● How to successfully grow your business without being “pushy”. ● The five questions that you need to ask in every first-time one-on-one meeting. ● How to prepare for productive and meaningful one-one-one meetings. ● How to know when to start building a relationship after your first meeting and how to do it. ● How to qualify people that might become part of your business’ inner circle of referral partners. ● Why you should aim for 56 people in your inner circle of referral partners and how often to connect with each of them. ● The one thing, above all else, that you need to do to successfully navigate the path from relationships to revenue. …and other golden nuggets of advice!