How to Optimize Your Instagram Profile to Get More Followers, Fans & Clients

If you want people to FIND YOU on Instagram, FOLLOW YOU (and binge your content), and ultimately HIRE YOU, this episode is 100% for you!I’m sharing the six ESSENTIAL things you should do when optimizing your Instagram profile to help ensure you’re not missing out on new followers, leads and clients.You’ll get my best advice for choosing the right username and profile photo, creating a highly searchable name and title, writing a strong Instagram bio (hint: it should 100% include a positioning statement), effectively demonstrating your authority and expertise, and so much more.In this episode, I cover:The truth about where I am creatively – and what I’m doing to work through it [3:00]What to consider when choosing your Instagram username and profile picture [8:10]Why your name and title should be highly searchable on Instagram [11:45]Tips for strengthening and enhancing your Instagram bio (plus: why I STILL recommend including an “I help” statement) [13:55]The importance of a ~link in bio~ that directs people where you want them to go WITHOUT overwhelming them [18:30]Curating your Instagram highlights so new followers can “binge” your content and learn more about who you are, what you offer, etc. [21:25]How to boost your feed’s value (aka making sure your content will connect with and demonstrate value to your ideal clients) [26:45]Where your focus should be when creating content and updating your IG profile [29:30]Connect with Lynette:Instagram: https://www.instagram.com/lynettemarieh Coaching With Impact Facebook group (my free business coaching group!): https://www.facebook.com/groups/coachingwithimpact Fitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://lynettemariefit.clickfunnels.com/optin1634051235214